阿布拉尼-蘇菲林杜，意大利最珍貴的意大利面食設(shè)計(jì)

Design: Peier Zhu
Project Type: Student Project
School: RMIT university
Course: Bachelor of communication design
Tutor: Rental Gallina
Location: Melbourne, Australia
Packaging Contents: Pasta
Packaging Substrate / Materials: Paper, Thread ribbon
Printing Process: Gold ink, Digital printing, Ribbon printing

意大利面“蘇菲林杜”，也被稱為“上帝的絲線”，是世界上最稀有的意大利面，很難制作，只有三名婦女在偏遠(yuǎn)的山坡小鎮(zhèn)諾羅，在崎嶇的意大利撒丁島，知道如何做。這個(gè)項(xiàng)目是為了創(chuàng)造一個(gè)豪華包裝這個(gè)特殊的意大利面品牌‘艾布拉尼’。

My design concept was inspired by Nuoro's senery, their churches and old towns. The main design element is the 'A' in the logo which was composed by two letter ‘A’. I made it looks like a church but still can see it's a letter'A'. Another design element is a repeating pattern created by fine lines. Because Su filindeu is made by pulling and folding semolina dough into 256 perfectly even strands, and then stretching the needle-thin wires diagonally across a circular frame in an intricate three-layer pattern. This inspired me to create a repeating pattern by using fine lines to reflect the making process. 

The color choices were dark brown and stone tones with gold ink to increase the luxury feeling. I kept the outside simple and mysterious what luxury brands always do. Inside of the box, there is an envelope with a information card and a business card inside. Second layer is a glass in paper with a gold sticker.

什么是獨(dú)一無(wú)二的？
有一個(gè)定制的絲帶打印的三維標(biāo)志，這看起來(lái)真的豪華和優(yōu)雅。我想讓包裝看起來(lái)和諧，所以很多細(xì)節(jié)都被仔細(xì)考慮過(guò)了。標(biāo)簽和信封顏色相同，但紙張重量不同。外包裝和卡片都是亞麻紙，但重量也不同。等級(jí)制度也得到了很大的考慮。不同顏色的文字和標(biāo)識(shí)。